Digital Identity and development

دنیای جدید و هر آنچه در آن می‌گذرد از صفحات کتاب‌ها، مجلات و روزنامه‌ها به کامپیوترها، گوشی‌های تلفن همراه و تبلت‌ها راه یافته است. تبلیغات و بازاریابی هم از این قاعده مستثنی نبوده است. گوشی‌هایی که ساعات طولانی از روز چشم‌ها را به خود خیره کرده‌اند، امروز مجرای اصلی انتقال اطلاعات و داده به شمار می‌روند. شما به عنوان صاحب یک کسب‌وکار و عرضه‌کننده‌ی کالا یا خدمات نمی‌توانید و نباید از این عرصه‌ی وسیع و فرصت چشمگیر برای معرفی و تبلیغ چشم بپوشید. امروز هویت آنلاین بخشی ضروری و اجتناب‌ناپذیر از هویت و شخصیت یک برند است. وب سایت و شبکه‌های اجتماعی متعدد و متنوع بستری است که این هویت در آن متجلی می‌شود. گروه نودید با تکیه بر سابقه‌ی بیش از دو دهه فعالیت در عرصه‌ی تبلیغات کالا و خدمات لوکس و ترکیب آن با تکنیک‌ها و ملزومات تبلیغ در شبکه‌ی وسیع اینترنت آماده‌ی طراحی و ایجاد این بستر با توجه به شخصیت هر برند و نیازها و گروه هدف کالا یا خدمات خاص است.

If your business isn't on Instagram, here's why you might want to get your brand on the platform immediately. Since its inception, Instagram has proven to be a powerful marketing tool for businesses looking to expand their presence and the visibility of their products. If you have not jumped on the Instagram bandwagon yet, you may be doing your business a great disservice. If you still need convincing, then check out these 10 reasons why Instagram is continuously rising in importance and how your company can benefit.

More people are using Instagram.

According to the folks at Instagram, their social media presence currently brings with it over 800 million active users. Of those millions of people, over 500 million are on the platform on a daily basis, with 80 percent of them being outside of the United States, 34 percent of them being millennials and 38 percent checking the site multiple times each day. With that many available eyeballs, there is no limit to the success a business can reach with a dedicated Instagram strategy.

Create Real Brand Awareness

Using Instagram for business is an uber-smart move. Why? Because the platform has over 800 million active users, waiting to interact and build relationships with the right brands. Pew Research found almost 35% of Instagram users were active throughout the day, logging in multiple times. And more than 50% of them made sure they checked their news feed at least once in 24 hours. Instagram is your opportunity to create real brand awareness. As a a business, you may find the limitation of not being able to insert links in your Instagram posts a drawback. But this particular limitation can work in your favor as none of your competition is going to beat you at traffic generation by gaming the system. So no, it’s not a disadvantage for genuine companies that want to build a real brand.

You can effectively engage with customers

What is better than having customers know you exist? How about the opportunity to engage with them on a daily basis? The fact is that people like to make their opinions known, especially if they like something, and Instagram is a platform for users to like, comment on and share their favorite posts. The more likes and comments you get, the more visible your company becomes. You can get more likes by taking high-quality photos, using local hashtags and partnering with other brands.

You can keep an eye on competitors.

Your company can use Instagram to keep an eye on your competitors and see how they interact with their followers. Watch carefully to find out how often they post, what they are posting and how they engage with their followers. You can use the information you gather to better define your own personal strategy.

It offers many ways to get creative.

A great benefit of the photo-sharing app is the creativity it provides. On Instagram, your marketing team can go wild coming up with new ways to draw attention and add followers and new customers. Show the public that your brand has personality and that it is cool to shop with you by mixing it up with contests, shoutouts, vivid images, interactive videos and more. If anything ties these 10 benefits together, it is that more people are paying attention to Instagram than ever before, and you are only ignoring millions of potential customers by not joining this powerful social media platform. Take the tips you learned here and use them to start building your Instagram presence. Your bottom line will be glad that you did.

گروه نودید آماده است تا مدیریت حساب اینستاگرام شما را بر مبنای بسته‌های اجرایی مشخص و بر پایه‌ی هویت هنری و تجاری برند بر عهده گیرد.
خدمات نودید در این بخش عبارت است از:
1. تهیه‌ی محتوای تصویری (عکس، ویدئو، تصویرسازی)
2. تهیه‌ی محتوای متنی (معرفی محصول یا خدمات، پست‌های مناسبتی)
3. طراحی و اجرای کمپین‌های اینستاگرامی
4. همکاری با اینستاگرامرها (Influencers) برای ارتباط با گروه وسیع‌تری از مخاطبان
5. طراحی و اجرای مسابقات اینستاگرامی
6. جذب فالوئر واقعی بر اساس بررسی گروه مخاطبان هدف

Living in the digital world, a website is now a necessity for a business, big or small. If you have a business and don’t have a website, you are probably losing a number of great opportunities for your business. A website itself can be used to accomplish many different marketing strategies to help your business grow. The web has a far wider reach than any other form of advertising. While it takes time to build up enough traffic to your website to make a worthwhile impact on your company`s marketing campaign, it costs next to nothing to do so. Your website will be the center of your company`s online presence; through it, you advertise your business around the Web on social networking sites, forums and through pay-per- click advertising programs. Increasing visibility is one major factor that makes having a website important. Even if people have heard about your company, they may want to carry out research online first, before entertaining the idea of leaving the comfort of their own home

It means finding the answers for some questions about the size, quality and the function of your website, shuch as: What is the purpose of your website? What are your immediate needs on the website? What are the long term needs/desires you have for your website? How much time and work can you put into your website right now? What are the long term needs/desires you have for your website? How can your website help you do what you are already doing? Etc.

The “UI” in UI design stands for “user interface.” The user interface is the graphical layout of an application. It consists of the buttons users click on, the text they read, the images, sliders, text entry fields, and all the rest of the items the user interacts with. This includes screen layout, transitions, interface animations and every single micro-interaction. Any sort of visual element, interaction, or animation must all be designed.

“UX” stands for “user experience.” A user’s experience of the app is determined by how they interact with it. Is the experience smooth and intuitive or clunky and confusing? Does navigating the app feel logical or does it feel arbitrary? Does interacting with the app give people the sense that they’re efficiently accomplishing the tasks they set out to achieve or does it feel like a struggle? User experience is determined by how easy or difficult it is to interact with the user interface elements that the UI designers have created.

Web developers, sometimes called programmers, take the design created and build a fully functioning website. To put it (very) simply, think of the design as a non-interactive “picture” of a website. Developers take that design and break it up into it’s components. They then either use just HTML or a more dynamic approach incorporating programming languages such as PHP to develop the various website pages. More advanced web developers may choose to utilize a Content Management System (CMS) like WordPress or Joomla in order to streamline development and allow clients an easy way to maintain and update their website. Web developers may convert a static layout into a dynamic website by using image and content sliders, active states for links and buttons, and other interactive elements.

Website maintenance is the act of regularly checking your website for issues and mistakes and keeping it updated and relevant. This should be done on a consistent basis in order to keep your website healthy, encourage continued traffic growth, and strengthen your SEO and Google rankings